I worked with an incredible woman to make the corset in many different sizes to fit all body types. I had it constructed so it could fit a variety of chest sizes – from women who have experienced mastectomies to women with DD cup sizes. I made the corset with the logo to represent that we have this really extraordinary gift—our sisterhood. The underpinning of our sisterhood is commonality. In this project, the Super Jewel logo represents our inner strength and the corset is the starting symbol of our sisterhood.
What I’ve learned though, is that the corset doesn’t work for everyone. I thought this was such a gift to learn and jumped into the creative process with finding how to incorporate this perspective into the project. So the commonality thread expanded from the corset to the Super Jewel logo being on EVERYTHING and the corset being used in a variety of ways. You’ll see the SJ logo on t shirts, on scarves, a henna tattoo or a painting. You’ll see a teenager holding the corset while a woman in her 80’s wears a button down shirt underneath of the corset.
The corset was the beginning, the Super Jewel logo is now the legacy.